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1. Transformation from Personal Management to Strategic Human Resource Management


 Transformation from Personal Management to Strategic Human Resource Management

By Dilshard Hameed


Introduction

Few businesses today can claim to be unaffected by globalization and competitive pressures. The tendency has clearly elevated human resource management to new strategic levels. However, there is some evidence that strategic human resource management projects are being led by CEOs and line managers. According to some, personnel management has been and continues to be in 'decline'. This study addresses these concerns through literature studies and explores the evolution of HRM and strategic human resource management principles. The paper then concentrates on the latter notion, considering it as a critical phase in the growth of personnel management and one that is positioned to solve some of the difficulties in the area by aspiring,

 (Olive Lundy,28 July 2006)


                             Figure1; Jaro Education-SHRM


Strategic segmentation in front line services: Matching Customers, Employees and Human Resource Systems. 

This article investigates variations in the application of high participation work techniques in service and sales operations. I suggest that the interaction between the customer and the front-line service provider is a key factor distinguishing production-level service activities from manufacturing. In particular, through strategic segmentation, organizations can separate customers based on their demand characteristics and match the customer's complexity and potential revenue stream to the skills of employees and the human resource system that forms the customer-employee interaction. Unlike manufacturing, where high involvement systems have arisen in a wide variety of product sectors, service organizations are likely to adopt high involvement systems only to serve greater value-added clients because of the high prices and labor-intensive nature.

(Rosemary batt 18 Feb 2011)



                                                                               Figure 2;eleap software



Theoretical and empirical analysis for front line employee and customer orientation

One of the most prevalent types of culture change projects inside service businesses is programs aimed at improving front-line service staff' customer orientation. Despite their relevance in contemporary management theory and practice, we know little about how employees react to such interventions and why they do so. The report seeks to fill this gap in the literature. It accomplishes this by analyzing front-line reactions to a major customer service program in one of the UK's leading grocery chains. Using data from a large-scale employee survey conducted in seven businesses, we suggest a basic typology of staff responses to customer service programs. We then explore some common personnel profiles connected with the primary.

(Riccardo Peccie & Patrice Rosental,18 Feb 2011)



                                                                                         Figure3;biz group






                                                        ( Figure 4; Why customer service important)


Conclusion 

It is evident that this tendency has raised HRM to new strategic heights. Nonetheless, there is some indication that line managers and top management are spearheading strategic HRM initiatives. Some say that personnel management has been in 'decline' for a while now. This research investigates the development of HRM and strategic human resource management concepts, addressing these issues through literature reviews.



References

Rothwell, W.J., Prescott, R.K. and Taylor, M.W., 2008. Human resource transformation: Demonstrating strategic leadership in the face of future trends. Davies-Black Publishing.

Batt, R., 2000. Strategic segmentation in front-line services: matching customers, employees and human resource systems. International Journal of Human Resource Management, 11(3), pp.540-561.

Peccei, R. and Rosenthal, P., 2000. Front-line responses to customer orientation programmes: a theoretical and empirical analysis. International Journal of Human Resource Management, 11(3), pp.562-590.









Comments

  1. Razi JalaldeenMarch 17, 2024 at 8:43 AM

    You have a long list of references but few citations. Only the cited references should be listed as references, in other words, whatever you list as reference should be cited in the main text. Please make sure to follow harvard citation style.

    ReplyDelete
  2. Rusky AhamedMarch 17, 2024 at 10:43 AM

    The blog provides a thoughtful exploration of the evolution from traditional personnel management to SHRM

    ReplyDelete
    Replies
    1. Dilshard Hameed March 17, 2024 at 11:19 AM

      Thank you very much rusky for the valuable feedback

      Delete
  3. Gowri PereraMarch 17, 2024 at 8:22 PM

    Your blog offers valuable insights and information

    ReplyDelete
  4. Ruwini DissanayakeMarch 18, 2024 at 6:17 AM

    This report offers a very informative look at the transformation from personal management to strategic human resource management. It thoughtfully tackles the evolution of HRM and how it has stepped up to meet the challenges posed by globalization and competition.

    ReplyDelete
  5. Dilshard Hameed March 18, 2024 at 9:24 AM

    Thank you for the feedback

    ReplyDelete
  6. Amina MahmoodMarch 18, 2024 at 9:30 AM

    Your blog is insightful and informative. Keep it up.

    ReplyDelete
  7. Shehan PriyashanthaMarch 18, 2024 at 10:14 AM

    A clear guidance to Strategic HR Good work

    ReplyDelete
  8. lanka rajaniMarch 19, 2024 at 5:08 AM

    your blog is a wealth of knowledge and its included valuable information and transformation.

    ReplyDelete
  9. Dilshard Hameed March 19, 2024 at 9:01 AM

    Thank you very much for your feedback

    ReplyDelete
  10. Sachini HithakshikaMarch 20, 2024 at 2:43 AM

    Nice work, thank you for sharing the knowlage.

    ReplyDelete
  11. Vindya EkanayakeMarch 21, 2024 at 9:55 AM

    This article provides a clear and informative summary of the transformation in personnel management techniques from traditional methods to strategic human resource management (SHRM).

    ReplyDelete
  12. SunethMarch 21, 2024 at 11:01 PM

    very good note. personal management is the key area to implement in within organization involving HRM teams. then employer can inspire the organization in different ways.

    ReplyDelete
  13. VishakaMarch 22, 2024 at 8:40 AM

    I like to add some point for your explanation. By spotting possible causes of resistance and talking proactive measures to resolve them. HR specialists may assist in managing resistance. Training and development: Adapting to change frequently necessitates acquiring new abilities. HR may assist in determining the employee's Training needs and offer opportunities for professional growth to help team adjust to the shift.

    ReplyDelete
  14. Sakvithi SenadeeraMarch 22, 2024 at 9:58 AM

    Good information. like to add The transition from personnel management to strategic human resource management denotes a change in focus toward proactive planning, talent development, and workforce management strategies that are in line with company objectives.

    ReplyDelete
  15. N.M.N.P. NawarathnaMarch 23, 2024 at 10:35 AM

    very informative article. .

    ReplyDelete
  16. Sachini HithakshikaMarch 29, 2024 at 10:49 PM

    Well explained and good content

    ReplyDelete
  17. Krishanthiny KrishnarajMarch 31, 2024 at 4:10 AM

    The blog traces the shift from Personnel Management to Strategic Human Resource Management, emphasizing its critical role in addressing modern business challenges, good find!

    ReplyDelete
  18. Gihan RanaweeraMarch 31, 2024 at 7:44 AM

    Really insightful read, mate. I appreciate how you've unfurled the complexity of strategic human resource management and its criticality in today's global business environment. Your clear breakdown of strategic segmentation and frontline employee-customer orientation was an educative ride. It's evident that you've put a lot of effort into research and analysis.

    ReplyDelete
  19. Tharuka LiyanaarachchiApril 5, 2024 at 9:48 AM

    This blog provides an insightful exploration of the transformation from personnel management to strategic human resource management, addressing concerns about the decline of traditional personnel management practices. It draws from literature studies to examine the evolution of HRM principles and emphasizes the role of SHRM in solving contemporary organizational challenges. Additionally, the blog presents key insights from research articles on strategic segmentation in front-line services and the theoretical and empirical analysis of employee and customer orientation, offering valuable perspectives on enhancing customer service in service businesses.

    ReplyDelete
  20. Duke PrithivirajApril 15, 2024 at 10:30 AM

    Transformation from personal management to strategic human resources management well explained

    ReplyDelete
  21. RoshanpelpolaApril 16, 2024 at 12:49 AM

    This study shows the importance of such transformation as it is the only way forward in keeping up with modern business culture and the faster an organisation adopts to change, the more likely they will survive in this ever changing business cultures. This is well explained.

    ReplyDelete
  22. priyaApril 16, 2024 at 7:52 AM

    You have explained the transformation process very well.good job

    ReplyDelete

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